The old saying “time is money” is prominent in the service industry. A quick response is valued, as long it is a quality one. Managers know the key to profits in their service businesses depends on customer satisfaction and productivity. We have developed a smooth running system with highly efficient people to produce an impressive time response that gives our company a competitive advantage,
Greet your customers within a minute of the time they enter your establishment. This positive first impression begins the relationship between buyer and seller. Meet customer requests with prompt responses that show you value their business. A quick response time is also vital in your telephone conversations. Limit the amount of time you place callers on hold. Follow up with messages the same day you receive them. Customers are not going to care if you are slammed with things to do. Instead, they are going to expect you to treat them as your most important priority and see to their needs and desires as quickly as possible.
Your service industry business depends largely on a good reputation. When you execute work quickly, word gets around that your company is a better choice than competitors that cannot match your speed. As long as you produce quality products and services, timeliness is going to increase your integrity within the business community. Consumer opinion rises with your attention to timely work. For example, a delivery company that lives up to its promise of next-day service is the reliable, smart choice for clients.
Response times generate customer goodwill, which improves your word-of-mouth marketing. People will report to their families and friends how well you service them — or how poorly — depending largely upon the time it takes you to satisfy their needs. For example, if you manage a small copy center, you must be able to handle orders quickly. If it takes you two hours to make 100 copies of a newsletter while a competitor does the same work in an hour, word of mouth will send customers to your rival. A good response time equals good, free advertising.
Expecting an excellent response time from your employees in meeting customer needs helps increase their output. When you and your staff focus on efficiency, your company gets more done in the average workday than it would if your priorities were elsewhere. Use the positive energy created by striving to satisfy as many customers as possible to keep your workforce engaged and excited about their jobs. Hold contests to reward employees who service the most clients in a single week. Praise timeliness in all your employees’ efforts and continue to work toward even better response times to boost productivity even higher.